
← Brilliant Balance27 okt · 50 min
The 20-hour-a-week job you're not getting paid for with Kelly Hubbell of Sage Haus
Ever look around at the end of a full day and wonder how there's still so much left to do?
In this episode, I'm talking with Kelly Hubbell, founder and CEO of Sage Haus, about the invisible work of running a household. When Kelly tracked everything she was doing outside of parenting and childcare, she discovered she was spending 23 hours a week managing her household on top of her full-time job and parenting responsibilities.
We talk about the mental load, the pressure to do everything ourselves, and what happens when we start treating household management as work that can be delegated. Kelly shares how she hired her first house manager, eventually built Sage Haus, and created a new model for helping families get support at home.
We also talk about the guilt, judgment, FOMO, and loss of control that can make delegation feel so difficult. Most importantly, we explore a bigger question: What would you do with your time if you weren't spending it managing everything?
Show Highlights How Kelly discovered she was spending 23 hours a week managing her household [03:00]
Why household management is different from parenting and childcare [07:30]
The moment Kelly realized this work could be a job someone else could do [11:00]
How she started experimenting with part-time household support [17:00]
Why getting 8–10 hours back a week can be transformational [21:30]
The emotional barriers that make delegation so difficult [29:00]
Why guilt, judgment, FOMO, and loss of control get in the way [31:30]
How Sage Haus helps families define the role and find the right person [38:00]