
← CEO Glow Show14 okt · 43 min
Your Partner Doesn't Support Your Business? Say THIS Instead!
What do you do when the person you love the most doesn't understand your biggest dream?
You don't need another argument. You need a better conversation.
In this episode of the CEO Glow Show, Sheila Bella reveals The Partner Pitch, a seven-stage communication framework designed to help beauty entrepreneurs and business owners gain understanding, build trust, and communicate their business vision to the people closest to them.
Sheila gets personal about her marriage, sharing how her husband, Will, went from questioning her entrepreneurial journey to becoming one of her biggest supporters.
From building her permanent makeup business out of a tiny apartment to navigating financial risks, business failures, and eventually building two multimillion-dollar businesses, Sheila learned something powerful:
Your partner might not be against your dream. They might just not understand it yet.
Sheila breaks down exactly how to approach difficult conversations about business investments, finances, time commitments, and entrepreneurship without turning every disagreement into a fight.
You'll learn why objections aren't always rejection, how to communicate your vision as a shared future, and what to say when your partner responds with:
"It's too expensive."
"When are you getting a real job?"
"What about our time together?"
"This makes me nervous."