Do Follower Counts Matter? Growing Your Business With a Small Audience

Do you really need thousands of followers to build a successful business? Or are we putting too much value on follower counts? In this solo episode of Community, Kristina is sharing why having a large social media following doesn't always translate into business growth, and why building genuine connections and an engaged community can be far more valuable than chasing follower milestones. After years of growing online communities and turning social media connections into clients, referrals, a...