Über diesen Podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
70 Folgen · Marketing
EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
Über diesen Podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
Neue Folgen
- Should You Gate Your Event Agenda or Give It Away?2. Okt. · 18 Min.
- Can You Vibe Code Your Way to Real Event Technology?25. Sept. · 45 Min.
- Should Your Event Team Report to Demand Gen Instead of Marketing?18. Sept. · 22 Min.
- Which Four Numbers Do Executives Actually Want From Your Event?11. Sept. · 58 Min.
- The Event ROI Question Every CRO Asks and Nobody Preps For4. Sept. · 25 Min.
- Event Creator Programs: Are You Paying for Reach, Content, or Influence?21. Aug. · 15 Min.
- The Event Content Lifecycle Nobody Teaches You14. Aug. · 47 Min.
- Wi-Fi Disaster That Broke The Event Strategy7. Aug. · 34 Min.
- Is Everything You Know About Gen Z at Events Wrong?31. Juli · 47 Min.
- Trust is Broken. Cvent bet a billion it isn’t24. Juli · 17 Min.
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