Über diesen Podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
144 Folgen · Marketing
Marketing Operators
Über diesen Podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
Neue Folgen
- We Compare a $100 DTC Funnel vs a $100M DTC Funnel13. Okt. · 1 Std. 01 Min.
- HexClad + Ridge Reveal Their 8-Figure Celebrity Sweepstakes Playbook6. Okt. · 58 Min.
- Two $100M+ Operators Get Honest About Launching New Brands29. Sept. · 1 Std. 05 Min.
- How a 15% Price Cut Sent a Ridge Product’s Revenue Up 60%22. Sept. · 1 Std. 03 Min.
- Two 2027 DTC Shifts: AI Retention Marketing & TikTok Creator Burnout15. Sept. · 1 Std. 05 Min.
- Holiday Offers vs Black Friday, Cyber Monday: Which Comes First?8. Sept. · 1 Std. 05 Min.
- Incrementality Testing for Black Friday, Cyber Monday: What to Spend?1. Sept. · 1 Std. 00 Min.
- “Leadership Is Leverage”: Motion’s CEO on the Future of Marketing25. Aug. · 1 Std. 13 Min.
- Funnel Coverage: The Upsell Fix Most Brands Never Check18. Aug. · 1 Std. 16 Min.
- Haus CMO Reveals the Incrementality Index Behind Smarter ROAS Calls14. Aug. · 1 Std. 13 Min.
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