Aditya Ganjam on Conviva's User Experience Innovations

In this episode of Software Spotlight, host Michael Bernzweig talks with Aditya Ganjam, co-founder of Conviva. Aditya shares the fascinating journey of Conviva, from its origins as a grad school research project to becoming a leader in optimizing streaming video quality. They discuss the critical importance of measuring user experience and how this approach is expanding into the realm of AI agents. Aditya also shares insights on why understanding the entire user journey is essential for improving digital interactions. Listeners will gain a deeper understanding of why focusing on user experience is pivotal in today's digital landscape.