Why Is Creative Work Still Undervalued?

<p>Have you ever noticed how creative work gets treated differently depending on the room it&#39;s in?</p><p><br></p><p>In one setting it&#39;s protected, elevated, treated as essential. In another, it&#39;s squeezed for time, brought in late, expected to execute. The work doesn&#39;t change. The room does.</p><p><br></p><p>In this episode, we&#39;re joined by Tameka Edwards, whose career spans the Museum of Modern Art (MoMA) in New York City and now Product Manager for Marketing Technology at the NFL.</p><p><br></p><p>We explore:</p><ul><li>What it looks like when creatives are brought in too late and treated as executors, not strategists</li><li>How strategy shapes product vision: setting priorities, deciding what problem to solve next</li><li>Why cross-functional coordination is the job, not a side skill, for designers on product teams</li><p><br></p></ul><p>Design is infrastructure. It shapes how people feel, decide, and trust. So why is it still treated like decoration?</p>