
About this podcast
The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv Interested in sponsoring the show? Contact Marketecture Media. Marketecture® and AdTechGod® are registered trademarks of Marketecture…
414 episodes · Marketing
Marketecture: Get Smart. Fast.
About this podcast
The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv Interested in sponsoring the show? Contact Marketecture Media. Marketecture® and AdTechGod® are registered trademarks of Marketecture…
Recent episodes
- Episode 195: Scott Messer Answers the Question, Is There Crying in Ad Tech?16 Oct · 53 min
- Independent Agency Global Overview on Powering Streaming TV Ads by Pairing AI & Human Storytelling13 Oct · 14 min
- Episode 194: Hooray for Advertising Week. Ari and Eric Talk About Everything That Happened9 Oct · 33 min
- Episode 193: Adam Epstein on Muse & Agentic Commerce, Plus TTD Blocked on Safari and Amazon UnBoxed2 Oct · 59 min
- How PMG Brought in New Customers for IQBAR Using Full-Funnel Advertising1 Oct · 11 min
- Episode 192: The PE Guy and Cameo CEO Steven Galanis Close Out Marketecture Live Chicago25 Sept · 1 h 02 min
- Episode 191: Corey Ferengul on the Newest Start-Up Category -- UMPs18 Sept · 47 min
- Episode 190: Mike Zeman from Life360 on Selling to CMOs and Buying as a CMO11 Sept · 41 min
- Episode 189: Jeremy Hobson is Bringing Live Radio to the Digital Era, Plus Google's Big Win in Court4 Sept · 51 min
- How Cadent Is Unifying Advertising Across TV, CTV, YouTube & AI with CEO Nick Troiano31 Aug · 16 min