Bootstrapped Secrets

About this podcast

Welcome to Bootstrap Secrets — the next evolution of the show that started as Marketing In Your Car and grew to nearly 1,400 episodes documenting the journey of bootstrapping ClickFunnels from zero to a billion dollars in sales, without a dime of outside funding. Now Russell Brunson is doing it again. With his new company, OverSkill, Russell is building his second billion-dollar business — this time in the age of AI, where a team of 30 can do what used to take 600. And just like before, he's…

865 episodes · Marketing

Bootstrapped Secrets

By Russell Brunson

About this podcast

Welcome to Bootstrap Secrets — the next evolution of the show that started as Marketing In Your Car and grew to nearly 1,400 episodes documenting the journey of bootstrapping ClickFunnels from zero to a billion dollars in sales, without a dime of outside funding. Now Russell Brunson is doing it again. With his new company, OverSkill, Russell is building his second billion-dollar business — this time in the age of AI, where a team of 30 can do what used to take 600. And just like before, he's…

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