About this podcast
This is To Affinity and Beyond, a podcast that goes deep on decision intelligence for retail. If you’re interested in how data science and AI can turn loyalty into a growth engine, unlock supplier funding and generate retail media revenue, this is the podcast for you.
35 episodes · Marketing
To Affinity and Beyond - Decision Intelligence for Retail
Latest episodeWhy retailers shouldn’t apologise for customer data.
About this podcast
This is To Affinity and Beyond, a podcast that goes deep on decision intelligence for retail. If you’re interested in how data science and AI can turn loyalty into a growth engine, unlock supplier funding and generate retail media revenue, this is the podcast for you.
Recent episodes
- Beyond speed: how agentic AI is opening up new possibilities for retail.22 Jul · 32 min
- Why pricing and loyalty decisions are ready for the agentic era.8 Jul · 33 min
- Why trusted data is the key to winning in the agentic era.24 Jun · 34 min
- Agentic AI: the next retail advantage.3 Jun · 36 min
- Behind the Retail Loyalty Index: Who's winning and why?19 Mar · 26 min
- How data shapes brand affinity and emotional loyalty5 Mar · 37 min
- Measuring loyalty scheme performance in the value era18 Feb · 30 min
- How to build loyalty that creates fans. Not just buyers9 Dec 2025 · 42 min
- AI is the answer to customer loyalty. Isn't it?24 Nov 2025 · 43 min
- Why does personalisation need more than just data?10 Nov 2025 · 44 min
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