About this podcast
Zero Click Marketing is a marketing strategy podcast about content marketing, audience research, and how brands grow when clicks matter less. Hosted by Amanda Natividad, Chief Evangelist at SparkToro and Co-Author of the book, "Zero Click Marketing," the show explores how marketers reach audiences, build influence, and earn attention in a zero-click internet. New to the show? Start with Episode 2: What Zero Click Marketing Actually Is.
38 episodes · Marketing
Zero Click Marketing
About this podcast
Zero Click Marketing is a marketing strategy podcast about content marketing, audience research, and how brands grow when clicks matter less. Hosted by Amanda Natividad, Chief Evangelist at SparkToro and Co-Author of the book, "Zero Click Marketing," the show explores how marketers reach audiences, build influence, and earn attention in a zero-click internet. New to the show? Start with Episode 2: What Zero Click Marketing Actually Is.
Recent episodes
- The Marketing Skills AI Can’t Give You (with Sarah Stockdale)6 Oct · 28 min
- How Referral Rock Turns Customer Intel Into a Marketing Strategy (with Josh Ho)29 Sept · 39 min
- Why You're Losing to AI and How to Fix It (with Wil Reynolds)22 Sept · 53 min
- A CEO On Marketing in a Clickless, AI-Driven World (with Chris Savage)15 Sept · 37 min
- The Most Human Marketing Channel Left (with Erica Bonser)8 Sept · 29 min
- As Content Gets Cheap, Credibility Gets Expensive1 Sept · 12 min
- What If You Can’t Prove Your Marketing Worked?25 Aug · 58 min
- Field Notes: Reddit Citations Drop 80% in ChatGPT (Don't Care)20 Aug · 11 min
- [Replay] The LinkedIn Algorithm Is Basically a Party18 Aug · 11 min
- [Replay] Tell Your Execs: AI Rankings Are BS (with Rand Fishkin)11 Aug · 36 min
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