Ranking The Most Effective Way To Generate Leads In 2027

You're posting content. You're networking. You're trying everything. And you're still not getting enough leads.

That's not a marketing problem. That's a strategy problem.

In this episode, Tim and Steph rank the eight most effective ways to generate leads in 2027, from worst to best. They break down exactly what works, what doesn't, and why most business owners are wasting time on tactics that will never scale.

You'll hear why guerrilla marketing and PR get a 10 out of 10 for effort but only a 2 out of 10 for effectiveness, why networking works to get your first clients but taps out fast, and why Instagram content with a million followers can still leave you flat broke.

They also get into why LinkedIn ads are expensive but effective for the right business, why YouTube and long form content build trust faster than anything else, and why 78% of their sales come from people who've binged the podcast.

And at the top of the list, the two methods that beat everything else: Meta ads and Google ads. Tim explains why he changed his mind on Google ads after seeing clients crush it with high intent leads, and why Meta is still the most effective way to generate volume at scale.

You'll hear:

Why guerrilla marketing gets a 10 for effort and a 2 for effectiveness

The brutal truth about PR and why people with awards are still broke

Why networking works to get your first clients but doesn't scale

How AI and SEO are becoming more effective but still rank low on volume

Why LinkedIn ads are expensive but get you real contact details