How to Become a Consistent Writer and Content Creator with Mara Eller

“How can we reframe social media or other platform building as part of our writing process?”

–Mara Eller

Are you writing a book? Or dreaming of writing one? Where does social media and Substack fit into that dream? We’re diving into all three of those — writing books, building a social media platform, and growth on Substack — with writer, editor, and book coach Mara Eller.

Mara almost gave up on Instagram, because not much was happening for her and she wondered if it was worth the time. Sound familiar? We talk about what changed, and how she went viral, and what that did for her followers.

Whether you use social media and Substack to grow your audience for your book or your business, you’ll find something in this conversation.

We talk about:

Why you need to build a platform and a simple mindset shift that can help you show upFocusing on one platform and pushing your content to other platformsThe Yap Challenge and doing a seriesShowing up daily in Notes on Substack and what else you can do thereTips and tools to actually sit down and get the writing doneThe importance of a writing community and how a book coach can help you

ABOUT MARA

Mara Eller is a writer, editor, and book coach with 17 years of experience. She’s passionate about helping people transform pain into purpose and claim authorship over their lives. Her podcast, The Soul and Science of Great Writing, explores the intersection of craft and creativity with equal parts awe and analysis. In addition to 1-1 editing and book coaching, she also offers a 5-month memoir writing program called Unearthing Beauty, which guides students through a repeatable process for identifying, outlining, and expressing their life-changing stories. Students walk away with the core of their memoir written and refined as well as a chapter-by-chapter roadmap and the tools they need to finish the entire and share it with the world.

LINKS

Free exercise: maraeller.com/heartofyourstory.Website: maraeller.comSubstack: @maraellerInstagram: @mara.ellerTikTok: @maraellerwriter

DOABLE CHANGES