She Stopped Outsourcing Her Ads and Went From $10K to $80K Months

You've been outsourcing your ads for years. You're paying thousands in agency fees. And you're still getting inconsistent results.

That's not a marketing problem. That's a control problem.

In this episode, Tim sits down with Anna James, founder of Inked SMP and multiple beauty businesses in Melbourne. Anna went from paying four different agencies up to $8,000 a month in fees to taking complete control of her marketing and scaling from inconsistent $10K months to consistent $80K months.

She shares the exact moment she looked in her ad account and found the wrong city, the wrong business name, and even a competitor's name running in her ads. That was the breaking point that made her fire her agency and learn to run ads herself.

You'll hear how Anna went from overthinking the change for three years to implementing it in weeks, why she hired a VA to help scale ads across three businesses, and the mindset shift that came from finally knowing her numbers and running a truly profitable business instead of just chasing revenue.

Anna also gets real about the sales process she didn't have, the mistake of trying to look like everyone else in her industry, and why success loves speed more than perfection.

You'll hear:

Why Anna paid four agencies up to $8K a month and still got terrible results

The moment she opened her ad account and found a competitor's business name running in her ads

How she went from overthinking the change for three years to taking action in weeks

Why she hired one VA to run ads across all three of her businesses

The KPI tracking system she didn't want to do but now can't live without