498. The #1 Mistake Coaches Make That Keep Them In Feast Or Famine Mode

One of the biggest mistakes I see coaches make is constantly chasing the next strategy. They sign a few clients, have a slow month, decide whatever they were doing isn't working, and move on to the next freebie, workshop, or launch. And then they wonder why they're still struggling to get consistent clients.

Today, I'm breaking down why constantly switching strategies keeps you stuck in feast-or-famine mode, the difference between unpredictable revenue and unpredictable client acquisition, and why having one repeatable promotion is so important.

We're also talking about why you need to STOP abandoning a strategy just because it didn't work the first time, how to use your numbers to figure out what's actually going wrong, and why getting consistent clients doesn't mean getting the exact same results every month. Because you don't need to keep reinventing how you get clients. You need a strategy you can run, learn from, refine, and get better at every single time.

If you've been signing clients here and there but keep jumping from one strategy to the next hoping something will finally bring you consistent sales, then this episode is for you.

Resources Mentioned:

Episode 492. The $40K Month That Almost Ruined My Business: https://ambershaw.com/podcasts/492-the-40k-month-that-almost-ruined-my-business/ Register for FREE for #YourNextFive to learn the exact 7 day, rinse and repeat, social media promo that reliably converts 1-5 new clients every single time you run it: https://products.ambershaw.com/yournextfive Join the ReNewU Interest List: https://products.ambershaw.com/signature-waitlist

What I Discuss:

01:39 The moment I almost shut down my business and got a sales job 02:43 Why the ups and downs of entrepreneurship never completely go away 05:15 The difference between unpredictable revenue and having no system to get clients 07:07 Why every coach needs a promotion they can run again and again 09:30 Why starting from zero every time you need clients is exhausting 12:47 Why one failed promotion doesn't mean your strategy doesn't work 16:02 What happened when the exact same workshop crushed it, bombed, and then worked again 20:11 Why you need to stop leaving your next client completely up to chance

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com