Unfortunately, Growing On YouTube Just Changed FOREVER (Olly Staniland)

Olly Staniland joins James Smith to break down what actually makes a YouTube video work. Olly works on James's YouTube channel and, like James, studied under Ed Lawrence. They go through real thumbnails and analytics from James's channel, why one video with 80,000 views made nothing while another with 60,000 made thousands, how Matt Armstrong and Carwow built huge channels by repeating one format, and the status games that drive what people click and buy.

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Olly Staniland's YouTube Channel – https://www.youtube.com/@ollystaniland

Olly Staniland On Instagram – https://www.instagram.com/olly_staniland/

He explains:

◼️ Why you should package the title and thumbnail before you film

◼️ How to steal winning title formats from other niches

◼️ Why more views doesn't always mean more revenue

◼️ The split-testing rules that stop your metrics misleading you