Steve Cummins: You Have to Start on Rented Land. Here’s What to Build While You’re There. — Part 1 of 2 (Digital Reset Episode 503)

<a href="https://timpeter.com/blog/steve-cummins-interview-start-rented-land-503/" title="Steve Cummins: You Have to Start on Rented Land. Here’s What to Build While You’re There. — Part 1 of 2 (Digital Reset Episode 503)" rel="nofollow"><img width="768" height="499" src="https://timpeter.com/wp-content/uploads/2026/07/steve-cummins-digital-reset-interview-768x499.webp" class="webfeedsFeaturedVisual wp-post-image" alt="Photo of Steve Cummins and Tim Peter for the Digital Reset interview" style="display: block; margin: auto; margin-bottom: 5px;max-width: 100%;" link_thumbnail="1" decoding="async" srcset="https://timpeter.com/wp-content/uploads/2026/07/steve-cummins-digital-reset-interview-768x499.webp 768w, https://timpeter.com/wp-content/uploads/2026/07/steve-cummins-digital-reset-interview-300x195.webp 300w, https://timpeter.com/wp-content/uploads/2026/07/steve-cummins-digital-reset-interview.webp 1000w" sizes="(max-width: 768px) 100vw, 768px" /></a><p>Marketing exists to drive revenue. That might sound obvious. But given how obsessed many of us can be with AI tools, content calendars, and channel optimization, it’s a surprisingly easy…</p>

<p>The post <a rel="nofollow" href="https://timpeter.com/blog/steve-cummins-interview-start-rented-land-503/">Steve Cummins: You Have to Start on Rented Land. Here’s What to Build While You’re There. — Part 1 of 2 (Digital Reset Episode 503)</a> appeared first on <a rel="nofollow" href="https://timpeter.com">Tim Peter & Associates</a>.</p>