#139 "I Don't Have Time for Ads": Why That Excuse Is Costing You Money

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"I don't have time" is one of the most expensive lies you can tell yourself, and Ashley is proving it with math. In this episode, she breaks down why the time objection is almost never actually about time, and walks through the exact reframes she uses with clients (and herself) to spot what's really going on underneath it.

From a one-hour reel that dies in two days versus a one-hour ad that compounds for months, to the Google Calendar time audit she has clients run with Claude, this episode is a full toolkit for finding the hours you swear you don't have.

In this episode, Ashley breaks down:

💰 The ROI math on organic vs. paid: why one hour spent on an ad can outperform four to six hours spent on a reel

⏱️ How to run a real time audit (and use Claude connected to your calendar to find your own blind spots)

🧠 The three real reasons hiding under "I don't have time," and the different fix for each one

📈 Why advertising is the job of the CEO, and why outsourcing it without understanding it is bleeding your ad dollars

🎯 How to sell yourself in or out of the excuse using real examples from Alex Hormozi and Ryan Reynolds

You'll walk away with a new answer for yourself (or anyone considering working with you) the next time "I don't have time" shows up, and a clear next step for finding the time anyway.

Chapters:

0:00 – Time Is a Symptom, Not the Disease