Über diesen Podcast
Introducing a research-first podcast that builds revenue, not condos. Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more. Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
315 Folgen · Marketing
The Marketing Architects
Über diesen Podcast
Introducing a research-first podcast that builds revenue, not condos. Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more. Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
Neue Folgen
- Your Holiday Campaign is Already Late13. Okt. · 26 Min.
- Nerd Alert: Pretesting with AI-Generated Ads8. Okt. · 10 Min.
- The Physical Laws of Marketing with Joe McCambley, CMO of Saatva6. Okt. · 41 Min.
- Nerd Alert: Making Effectiveness Work1. Okt. · 9 Min.
- BONUS: 5 Ways to Build a Challenger Brand that Consumers Trust30. Sept. · 18 Min.
- What's a Brand Actually Worth? with Professor Dave Reibstein29. Sept. · 31 Min.
- Nerd Alert: Shrinkflation and Consumer Demand24. Sept. · 10 Min.
- Trust is a Growth Strategy with Kent Grayson22. Sept. · 39 Min.
- Nerd Alert: Do Marketers Know Their Customers?17. Sept. · 9 Min.
- AI Didn’t Ruin Your Ads with Steve Babcock15. Sept. · 39 Min.
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