
Over deze podcast
Introducing a research-first podcast that builds revenue, not condos. Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more. Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
315 afleveringen · Marketing
The Marketing Architects
Over deze podcast
Introducing a research-first podcast that builds revenue, not condos. Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more. Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
Recente afleveringen
- Your Holiday Campaign is Already Late13 okt · 26 min
- Nerd Alert: Pretesting with AI-Generated Ads8 okt · 10 min
- The Physical Laws of Marketing with Joe McCambley, CMO of Saatva6 okt · 41 min
- Nerd Alert: Making Effectiveness Work1 okt · 9 min
- BONUS: 5 Ways to Build a Challenger Brand that Consumers Trust30 sep · 18 min
- What's a Brand Actually Worth? with Professor Dave Reibstein29 sep · 31 min
- Nerd Alert: Shrinkflation and Consumer Demand24 sep · 10 min
- Trust is a Growth Strategy with Kent Grayson22 sep · 39 min
- Nerd Alert: Do Marketers Know Their Customers?17 sep · 9 min
- AI Didn’t Ruin Your Ads with Steve Babcock15 sep · 39 min